Saturday, November 28, 2020

Blog #8: Diffusion of Snapchat

     Snapchat has become one of the most widely used forms of social media among people my age. Snapchat's use of a streamlined system of messaging and sharing has made talking to others much easier. The app is so broad and popular with teens and young adults, a lot of us have now transitioned from asking someone you meet, "What's your number?" to, "What's your snap?" It has not always been this way however. 

    Snapchat was founded in 2011 by three college students at Stafford University. The app started as a a way to send and receive pictures and videos from other users and featured a new type of mobile media sharing called stories. Snapchat stories set it apart from other apps as people could post all they wanted and their posts could not be viewed after 24 hours.  

    The app was originally used by college students and after some time, became available to anyone. While it is still used primarily by youth, many older celebrities have used the app as a way to connect to their younger fan base. I happen to believe that Snapchat is still on its accent and will be for a while. As the number of younger and older users continues to rise, the apps success will as well.

 https://www.thestreet.com/technology/history-of-snapchat Snapchat firm unveils platform plan to take on Google and Apple | Snapchat  | The Guardian

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